Who is Plezzel?

We began by simply solving a problem. From here, we ventured through the digital evolution and developed online lead management and marketing automation software currently used by thousands of Australian real estate agents. Our products provide the time-saving and marketing tools Agencies need to efficiently manage property campaigns, get more listings and build better relationships with their future clients.

We see ourselves as a partner (not a ‘supplier’), building the right digital assets for the future growth of your business. We are friendly, caring, empathetic and collaborative. We educate our customers on utilising our products and services.

We are proud to support the local Geelong community Sporting Clubs including Geelong West Giants, Geelong West Cricket Club, St. Joseph’s Cricket Club, North Geelong Cricket Club, Grovedale Tigers Football Netball Club and other organisations such as Sacred Heart College.

We pay our respects to and acknowledge the cultural authority of Wadawurrung Traditional Owners of the Land on which Plezzel lives, learns, works and plays.

Our Team

Our Journey

The real estate industry is rapidly transforming to digital. Gone are the days when an agent would drive a client around the local area!

We found real estate agents did not respond to every enquiry made on a property, so in 2011 we identified an opportunity to use technology to replace many of the manual processes that are not applied consistently.

With the major source of enquiry now via online websites, real estate is a 24/7 business. Our own analytics indicate that 70 percent of property enquiries come into the office outside of business hours.

Being smarter with Property Marketing campaigns drive us to utilise powerful data assets created by the Plezzel platform to target buyers and generate listings for our clients.


Digital Campaigns for Agents/Offices


Integrated Google Ad's into Plezzel Marketing Suite
Social Media - Lead Generation


Project Marketing
Project Enquiry Response
Introduced Ad products across all digital channels


Automated Social-Ads on Facebook/Instagram
Introducing Plezzel


Launched Social-Ads


Digital Marketing Capability.


Launched Open Home App.


Extended platform to include SMS Capability.


Launched inspection booking system for Rentals, Sales and Commercial.


Approached to solve a problem and began prototyping.