Insights Newsletter Sign up
April 2022 CEO Market Wrap
As of late, listings are staying on the market for a more extended period, sitting at 16 days on average. As we move into the winter period with increased supply...
Using Analytics and Data to Segment Your Top Leads
The latest digital tools use AI and automation to segment out the top leads instead of manually doing this. This involves using detailed analytics to calculate the average time a...
How to Use Your CRM to Get Your Next Listing
Real estate agencies spend thousands of dollars getting new leads without realising golden opportunities are sitting right there in your database. Each of your current listings should generate an additional...
Short Campaigns vs Always-On Campaigns
In today’s world, real estate agents must be effective digital marketers to connect with potential buyers, vendors and other leads. Most agents are becoming better educated on the fundamentals of...
Categories
Automated Personalised Enquiry Response
A bad email can ruin your brand. However, our automated personalised enquiry response feature ensures that every enquiry receives an excellent customer experience. Compare the two examples below. Ask yourself,...
The Perfect Appraisal Lead Generation Campaign
Want more appraisal opportunities without using the standard Real Estate portals?  The Plezzel Appraisal Lead Generation Campaign includes Google Display, Youtube, Facebook/Instagram lead and traffic generation built-in to one product...
Generate Leads While You Sleep With Enquiry Response
Real estate enquiry emails are coming in 24/7. Did you know you could generate leads 24/7 with Plezzel's Enquiry Response? For example, let’s say someone sends an enquiry at midnight....
Omnichannel Marketing for Real Estate Agents
An effective EDM campaign or engaging Instagram presence is great; however, omnichannel marketing for real estate agents is essential. People spend time in a wide variety of places at different...