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3 Ways Real Estate Agencies can Measure Content Marketing ROI
Today, content plays a key role in real estate marketing strategies across Australia. But how do you measure and ultimately prove the effectiveness of the time, money and energy spent...
Are You Protecting your Real Estate Buyers’ Personal Information Lawfully?
There are so many regulations to be wary of when it comes to protecting the personal information of your buyers. Laws govern the licensing and conduct of agents. The Information...
Impact of Non-Compliance with Real Estate Underquoting Legislation
The newly enforced changes to the Estate Agents Act 1980 are now in effect and aim to strengthen laws against underquoting properties in Victoria. Underquoting occurs when a property is advertised at...
Is Your Real Estate Agency Letting Leads Slip Through the Cracks?
Are you effectively capturing every lead? As the business grows, real estate agents can often find themselves in a position where they can no longer keep up with the high...
Categories
Real Estate Underquoting Legislation – Keeping Your Clients Informed
New underquoting laws that will heavily fine guilty agents, strip commissions and require price guides to be publicised on all homes come into force from the start of May 2017....
How to Drive Real Estate Leads Using Social Media
Traditionally real estate leads were generated through methods like paper advertising, billboards, contacting the database of clients and referrals. While these methods are still used and have a place in...
3 Reasons Why Being More Responsive Will Grow Your Real Estate Agency
Clients find it frustrating to deal with a real estate agency who communicates poorly. The real estate market is time sensitive and most clients expect a prompt response from agents...
2017 Report: How Many Real Estate Enquiries come Outside ‘Office Hours’?
Real estate clients like to deal with agents who respond to them promptly. The challenge with meeting that expectation is the fact that most real estate agencies receive enquiries outside...