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The Struggle of Keeping up with Real Estate Enquiries
When you’re working in real estate these days, the amount of emails, phone calls and web enquiries seems to be never ending. Prospective clients are sending in emails at all...
Can Social Media Really Generate Real Estate Listings?
Social media offers real estate agencies a massive network of potential clients. Channels like Facebook and Instagram can be used to build brand awareness, drive traffic to your website and...
The Power of Facebook Marketing for Real Estate Agents
Social media is an undeniably powerful tool when it comes to digital marketing for real estate. Facebook is one of the most highly trafficked websites in the world, with the average...
3 Ways Real Estate Agencies can Measure Content Marketing ROI
Today, content plays a key role in real estate marketing strategies across Australia. But how do you measure and ultimately prove the effectiveness of the time, money and energy spent...
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Security and Data Protection
Are You Protecting your Real Estate Buyers’ Personal Information Lawfully?
There are so many regulations to be wary of when it comes to protecting the personal information of your buyers. Laws govern the licensing and conduct of agents. The Information...
Impact of Non-Compliance with Real Estate Underquoting Legislation
The newly enforced changes to the Estate Agents Act 1980 are now in effect and aim to strengthen laws against underquoting properties in Victoria. Underquoting occurs when a property is advertised at...
Is Your Real Estate Agency Letting Leads Slip Through the Cracks?
Are you effectively capturing every lead? As the business grows, real estate agents can often find themselves in a position where they can no longer keep up with the high...
Real Estate Underquoting Legislation – Keeping Your Clients Informed
New underquoting laws that will heavily fine guilty agents, strip commissions and require price guides to be publicised on all homes come into force from the start of May 2017....