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What is the Biggest Mistake Agencies Make on Social Media?
Social media offers real estate agencies a huge network of potential clients. Websites like Facebook and Instagram can be used to build brand awareness, drive traffic to your website and...
What Top Agents are Doing with Digital
At Plezzel, we work with top agents all over Australia. Below, we look at some of the ways top agents utilise digital channels and what they’re doing right now to...
Vendors Expect Agents to be Digitally Savvy
The new digital normal is here. In other words, most people now go online to look for information they need, research products and services, connect with people and entertain themselves....
Top 10 Digital Words in Real Estate
The world of digital marketing and social media is full of all sorts of lingo. Below, we clarify some common terms you may come across. 1. Artificial Intelligence Artificial...
CEO Market Wrap
Security and Data Protection
Google and Facebook Work Better Together
Brands often measure digital channels like Google and Facebook against each other. You might wonder which will achieve the best results for your ad campaign goals. But you shouldn’t think...
Top 3 Ways to Use Google in Real Estate
Google is the first place people go when they need to look for a new property to buy or find a real estate agent to sell their property. Google offers...
Omnichannel Marketing in Real Estate
Digital channels like Facebook and Instagram are getting better at keeping people on their sites for longer. However, people spend time in a wide range of places at different times...
New Product: Your Vendor’s “Coming Soon” Campaign
With this year's Spring Selling Season, you need the right tools and campaigns to sell homes faster and drive more qualified leads for your vendor more than ever before. We have...