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Understanding Facebook Metrics
Facebook has over 1.4 billion active daily users, meaning the potential to reach people is huge. However, the social media giant has made a number of changes to its algorithm...
Matching Client Enquiries to Facebook Accounts
Any real estate agency looking to make a big impact on Facebook should be using Facebook’s Custom Audiences, a targeted ad service that allows you to import user email addresses...
Boost Followers and Engagement on Instagram
Businesses are some of the most creative contributors to Instagram. With the right approach and planning, it can be an excellent platform for growing brand awareness for your real estate...
The Rise of a Digital Partner
No matter what business you are in today, tomorrow is sure going to be different. Businesses are transforming to continually improve process and services for competitive advantage. How are business...
Categories
Announcing the Next Plezzel Innovation: Just Listed, Just Sold
Do you still drop off your just listed or just sold properties in mailboxes? Traditionally, agents have distributed letterbox drops to inform homeowners in an area of any new listings...
The Secret to Making Letterbox Drops Really Work
The faithful letterbox drop was once one of the favourite tools in a real estate agent’s marketing tool kit. However, times have changed. Pamphlets and junk mail get thrown in...
Ultimate Rent Roll Growth
There is a consistent problem in the real estate industry when it comes to communication between the sales team and the property management team. Sales agents are understandably focused on...
Is Your Digital Strategy Ready for Spring Listings – Agent Preparation Guide
Spring is typically the time of the year when the real estate market starts picking up. Is your agency ready to offer your vendors more than your competition? A strong...

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