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Digital vs. Print Advertising
Like many other industries, real estate marketing campaigns have evolved from printed ads in newspapers

Real Value of Your Business is in Your Data
Real estate agencies often underestimate the value of their client and prospect data. Understanding your

Phishing: How to Protect Yourself and Your Real Estate Agency
Phishing is similar to fishing. Except instead of trying to lure fish, perpetrators attempt to

If I Were a Real Estate Agent, Here’s How I’d Spend My Marketing Budget
As a marketing expert who works closely with real estate agencies across Australia, I’ve seen

Facebook has Some Big Plans for 2018: What it Means for You
On January 11, Facebook announced major changes to their Newsfeed algorithm to prioritise posts from

Data Protection – How Important is it and Does it Really Matter?
Client and prospect data is an essential tool for real estate agents. It helps you

Is Your Real Estate Website Due For An Update?
The first month of the new year is a good time to evaluate your digital assets.

Does Your Real Estate Agency Need a Digital Strategy for 2018?
Have you thought about your agency’s digital strategy for 2018? A digital strategy involves analysing